ICICI Bank has been using Whizible Initiative and Whizible SEM for the past 10 years. They are using Whizible Initiative Workflow capability to capture various ideas and requirements required by various divisions from Software’s Products used across ICICI. They also get the approval and prioritisation done for these initiatives from Whizible Initiative itself. Once the Initiative is approved, they a Project is created in Whizible SEM and further tracking of Project, Issues and metrics is done through Whizible SEM.